Name Change
We have formally changed our name from Pelly Design Management to The Design
Academy, Inc. The name better describes our networking capabilities and
unique talent to liaison between business, government/research and academia.
The Design Academy assists corporations, universities and governments in
achieving their business objectives by leveraging the value of design through
The Power of Collective Thought™, a global, multi-disciplined network
developed over 40 years. TDA Intro (PowerPoint,
3MB)
Click on any of these links for a glimpse into some of these exciting activities:
Current Activities
Leveraging the Value of Design
The Design Academy is working with the successful New Zealand Trade & Enterprise
Better By Design program by facilitating
a Masterclass on Design Management for NZ leading companies to better
leverage the value of design in a global market. [read
more]
Innovative Design Methodology
The Salon is a methodology that supports The Design Academy’s philosophy
of using The Power of Collective Thought™ to solve the complex
issues of today’s society. Its foundation is Design, Knowledge,
Creativity, Leadership and Exchange. Multi-disciplined practicing professionals
participating in a casual setting contribute insights, ideas, concerns and
issues to help build the foundation... [read
more]
LA AUTO SHOW MEDIA ATTENDANCE UP 30%
Joan Gregor and Chuck Pelly are co-conference directors for the LA Auto Show’s
Design Los Angeles program, now in it’s 4th year. Held November
15th, the venue focused on Robotics with the Southern California Automotive
Studios competing in the ROBO Car 2057 Design Challenge and a presentation
by NASA JPL Mobility and Robotics Systems, Dr. Richard Volpe. Visit www.laautoshow.com to
see the design challenge entries.
Is your company truly Innovative?
We are working with Launch Institute, a global team of highly experienced
management and design consultants working to deliver significant business
growth. LAUNCH INSTITUTE applies focused methodologies and techniques that
tap into the latent innovation potential of your organization to launch new
products, services and business model. Visit
Launch
Product & Transportation Design
Lifestyle vehicle, residential furniture, and sporting goods are
some of the latest design projects at The Design Academy. We’ll keep
you posted on their release.
Lectures & Conferences
Pelly presented the inside story on the Southern California Automotive
Studios at the ISCID/IDSA World Design Congress, CONNECTING. [read more on why they chose SOCAL]
Chuck Pelly presented at the DINZ, Designers Institute of New Zealand, evening
event displaying BMW Art Cars. He was featured on the TVNZ Paul Henry Breakfast
One show. Click
for Podcast
Pelly has been featured in Unlimited magazine in the October 2007 issue... [read more]
Awards
Chuck Pelly has been nominated for the 4th year for the prestigious Lifetime
Achievement Award by the Cooper Hewitt Museum of Design.
