The Design Academy (Pelly Design Management) encompasses a dynamic global network of professionals dedicated to the advancement of innovation into high performance sustainable solutions for our clients and for the world in which they profit.

Our centrical force is in strategic design and business with spirals of influence incorporating industry, academia, government, design advocates through our Power of Collective thought methodology.

The Power behind the methodology is the diversity of experience and global brands in which the network has influenced over the years.

Our vision is expansive. Our processes proven. Our results impactful.

In essence we fuse the experiential with the empirical. We seek links, parallels, abrasion points and peak experiences that will bring new insights, opportunity gaps, and breakthrough innovation beyond the current world in which we participate. The “magic” is in the filtering, integrating spirals of data and translation in to tangible real world experiences, products and services. We utilize a wide range of methodologies and modalities customized to the client / project at hand through drawing on the network of associates bringing high level processes and strategies.

While we highly value aesthetics and design we see it as an expected criterion. What we seek on an intrinsic level is the relationship between man, machine, environment and experience. Discovery, altruism and excellence is the lens in which we look through. TDA not only seeks to find innovation in current situations, but also including having a view toward the future beyond the current horizon.